Social Media & Marketing Specialist – Remote

Develop, execute, and optimize strategic paid social media campaigns across multiple platforms. You’ll craft data-driven initiatives to maximize brand awareness, lead generation, and conversions while working closely with internal teams to continuously refine social media strategy and deliver strong results.

Your day to day

• Develop and implement data-driven paid social media strategies aligned with business objectives
• Manage campaign budgets effectively, allocating resources to achieve optimal performance
• Utilize audience targeting tools to ensure ads reach the right people at the right time
• Continuously monitor, analyze, and optimize campaign performance to maximize effectiveness
• Stay up to date on the latest paid social media trends, platforms, and best practices
• Generate comprehensive reports that measure campaign performance and provide actionable insights
• Collaborate with cross-functional teams to ensure seamless campaign execution
• Manage relationships with social media platform representatives to stay informed on new features
• Test new approaches to paid social media advertising and foster innovation
• Work across platforms including Facebook, Instagram, TikTok, Pinterest, and LinkedIn

Skills/background needed

• Experience with paid social media management and platform tools such as Facebook Ads Manager
• Proven ability to analyze campaign performance data and make data-driven adjustments
• Excellent analytical skills with the ability to interpret data and translate insights into actionable recommendations
• Experience managing social media advertising budgets
• Strong understanding of social media advertising platforms and targeting options
• Experience with campaign management tools and reporting platforms
• Ability to work effectively in a fast-paced, team-oriented, deadline-driven environment
• Passion for social media and understanding of how it can achieve marketing goals
• Relevant education in marketing, communications, digital, advertising, business, or equivalent work experience

Rate: Competitive entry-level pay, details shared upon application.

Contract length: Permanent, full-time

Location: Fully remote – work from anywhere

About the role

This is a fully remote position – you’ll work from home and collaborate with team members across locations. Full training will be provided, and you’ll have the opportunity to grow your skills in paid social media marketing. We’re looking for someone eager to learn, develop expertise in social advertising platforms, and contribute to meaningful campaign results from day one.

You’ll receive comprehensive support as you develop your knowledge of audience targeting, campaign optimization, and data analysis. This role offers genuine opportunities to build a career in digital marketing while working flexibly from home.

Ready to get started? Submit your application below.