Overview
We’re looking for a creative and analytical SEO Content Strategist to develop and execute content strategies that increase organic visibility, traffic, engagement, and lead generation for clients across multiple industries.
You’ll collaborate with SEO specialists, web developers, designers, and marketing professionals to create content strategies aligned with search intent and business objectives. The ideal candidate understands both traditional SEO and emerging search optimization, can translate keyword and audience research into actionable content plans, and is comfortable managing multiple client projects.
Responsibilities
• Develop content strategies based on client objectives, audience research, search intent, and competitive analysis
• Conduct keyword research and identify high-value topics and content opportunities
• Map keywords and topics to appropriate pages, content formats, and stages of the customer journey
• Develop editorial calendars and content briefs for blogs, landing pages, service pages, and other digital assets
• Analyze search intent and ensure content aligns with different types of search queries
• Work with writers to create clear, authoritative, and search-optimized content
• Optimize existing website content to improve organic visibility and conversion potential
• Collaborate with SEO specialists on optimization strategies and content architecture
• Develop content strategies for location-based search visibility
• Analyze competitor content and identify content gaps
• Monitor organic traffic, rankings, engagement, and conversions
• Use Google Analytics, Google Search Console, and similar tools to evaluate content performance
• Prepare monthly content and SEO performance reports for clients
• Recommend content updates based on changes in search behavior and business priorities
• Collaborate with web developers and designers to ensure content is properly implemented and optimized
• Maintain consistent brand voice and messaging across client projects
• Stay informed about search engine updates and emerging SEO practices
Skills/background needed
• Previous experience in SEO, content strategy, digital marketing, or a related field
• Strong understanding of search engine optimization and content marketing principles
• Excellent writing, editing, proofreading, and communication skills
• Strong understanding of keyword research and search intent
• Ability to develop content strategies based on data and business objectives
• Strong analytical and problem-solving skills
• Excellent organization and ability to manage multiple projects and deadlines
• Familiarity with Google Analytics and Google Search Console
• Ability to communicate effectively with writers, designers, developers, and clients
Preferred Qualifications
• Bachelor’s degree in Marketing, Communications, Journalism, English, Business, or a related field
• Experience with SEO platforms and analytics tools
• Experience developing content briefs and editorial calendars
• Knowledge of technical SEO and website architecture
• Experience with WordPress, content management systems, or web platforms
• Experience with location-based search optimization
• Knowledge of conversion-rate optimization and user experience principles
• Experience working with B2B, technology, e-commerce, or professional-service clients
Rate
Competitive entry-level pay, details shared upon application.
Contract length
Full-time, ongoing
Expected hours
40 hours per week
Benefits
• Health, dental, and vision insurance
• Retirement plan with company matching
• Paid time off
• Professional development and training opportunities
• Career advancement opportunities
• Collaborative, creative work environment
Location
On-site, local position available.
Ready to get started? Submit your application below.