Role: Content Writer focusing on retention marketing and customer engagement communications
About the role:
We’re looking for an entry-level Content Writer to join our Digital Marketing team. You’ll create engaging email and SMS campaigns designed to keep customers connected, loyal, and excited about coming back. This is a fully remote position ideal for someone passionate about authentic storytelling and customer relationships.
You’ll work on developing and executing email, SMS, and customer lifecycle campaigns that help retain customers and build long-term connections. No prior experience is required—we provide full training on email marketing platforms, customer segmentation, and campaign best practices.
What you’ll work on:
• Write and optimise email and SMS campaign content for customer engagement and retention
• Create welcome series, follow-up sequences, and re-engagement campaign copy
• Collaborate with creative teams to develop compelling messaging and storytelling
• Learn email marketing best practices for open rates, click-through rates, and conversions
• Assist with A/B testing subject lines and content to improve performance
• Support the execution of customer loyalty programme communications
• Work cross-functionally with analytics and other marketing teams
• Help analyse campaign performance and provide recommendations for improvement
What we’re looking for:
• A genuine passion for writing engaging, authentic stories via email and messaging
• Strong communication skills, both written and verbal
• Attention to detail and ability to proofread carefully
• Analytical mindset and interest in understanding customer behaviour
• Ability to work well with different teams and adjust to changing priorities
• Customer-focused approach—you care about creating value for the people receiving your messages
• Proactive attitude and ability to take initiative
• Willingness to learn email marketing platforms and customer relationship management systems
Nice to have:
• Familiarity with email marketing platforms or CRM systems
• Basic knowledge of email compliance and data privacy regulations
• Experience with customer segmentation or personalisation strategies
Rate: Competitive entry-level pay, details shared upon application.
Contract length: Full-time, permanent role
Location: Open to applicants worldwide. Fully remote position.
Skills/background needed: No experience necessary. Full training provided. A passion for writing and communicating with customers is what matters most.
Ready to get started? Submit your application below.