About this role
We’re looking for a skilled Copywriter to join our team. You’ll write compelling brand stories and product messaging that connects with consumers while maintaining scientific accuracy and clarity.
This role sits at the intersection of creative storytelling, product marketing, and clear communication. You’ll translate complex information into engaging narratives that people understand and trust—without sacrificing accuracy or brand voice.
You’ll work across campaigns, product launches, digital experiences, and marketing materials. You’ll collaborate with creative, marketing, product, and regulatory teams to develop messaging that is both culturally relevant and commercially effective.
Key responsibilities
Brand messaging & creative development
• Develop brand messaging across integrated campaigns, product launches, and seasonal initiatives
• Partner with designers, creative leads, and marketing teams to develop campaign concepts from ideation through execution
• Create campaign headlines, taglines, brand narratives, and messaging frameworks
• Help define and evolve brand voice, tone, and language across consumer touchpoints
• Bring insight into consumer behavior, culture, trends, and competitive positioning to creative work
• Present creative concepts and messaging to stakeholders and leadership
Technical & product copywriting
• Translate complex scientific, nutritional, and ingredient information into clear, accessible content
• Partner with product, research, and regulatory teams to ensure accuracy and responsible communication
• Develop product education, ingredient storytelling, product benefit messaging, and FAQs
• Balance scientific credibility with an approachable, engaging brand voice
• Research scientific topics, ingredients, and wellness trends to inform accurate messaging
• Simplify complex concepts without oversimplifying or misrepresenting the science
• Ensure product claims align with applicable regulatory requirements
Integrated marketing & campaigns
• Write copy across multiple channels while maintaining consistent brand narrative
• Develop messaging hierarchies that clearly communicate key consumer benefits
• Write for both brand storytelling and conversion-focused marketing
Editorial leadership & quality control
• Edit and elevate copy from internal teams, agencies, and partners
• Maintain consistency in brand terminology, tone, messaging, and style
• Develop and maintain copy standards and brand voice documentation
• Establish quality-control processes for consumer-facing communications
Skills & experience needed
• 5–8+ years of professional copywriting experience in consumer-focused industries (wellness, beauty, health, CPG, or similar)
• Exceptional writing and editing skills with a strong portfolio
• Experience translating complex scientific or technical information into clear consumer messaging
• Understanding of brand voice, messaging strategy, and integrated campaigns
• Experience writing across digital, social, email, web, and/or retail platforms
• Familiarity with regulatory requirements for wellness or supplement products
• Strong collaboration skills and experience working with creative, marketing, product, and regulatory teams
• Highly organized and comfortable managing multiple projects and deadlines
• Strategic thinking: you understand great copy starts with consumer insight and brand strategy
• Curiosity about science, wellness, culture, and consumer behavior
• Ability to balance creativity with accuracy and regulatory responsibility
• Comfortable asking thoughtful questions and challenging briefs to push ideas further
• Able to move between emotional storytelling and technical education while maintaining voice
Ideal candidate traits
You’re a world-class writer who makes complex ideas feel simple and memorable. You’re equally comfortable writing a campaign headline and explaining science-backed product benefits. You think strategically about messaging, collaborate confidently across teams, and care deeply about getting the language exactly right.
Work format
This is a remote-eligible role with flexibility to work from home. The position involves primarily office-based and computer-based work, with occasional need to lift or move items up to 20–30 pounds (such as files or office supplies). You should be comfortable sitting or standing for extended periods and working on a computer for prolonged periods.
Rate: Competitive entry-level pay, details shared upon application.
Contract length: Full-time, permanent role
Location: Open to applicants worldwide (remote-eligible)
What we offer
• Comprehensive health and wellness benefits
• Flexible remote work options
• Professional development and growth opportunities
• Collaborative, supportive team environment
• Opportunity to help build a growing brand
Ready to get started? Submit your application below.