About the Role
We’re looking for a copywriter to join our creative team. This is a fully remote position perfect for someone who understands how copy works across the full customer journey — from first introduction and sign-up through to engagement, education, and loyalty. You’ll write for email, customer relationship management platforms, landing pages, and digital journeys.
The ideal candidate combines strong writing craft, strategic thinking and experience in lifecycle marketing. You’ll translate briefs, audience insights and customer journey strategies into clear, useful and action-oriented communications. You must understand how to write for different audience segments, different stages in the customer lifecycle and multiple business goals while maintaining brand voice, clarity and a high creative standard.
This role requires proficiency with AI writing tools. You should be comfortable using AI platforms, automation tools and emerging creative technologies to improve your writing workflows, generate and refine copy variations, and increase your speed without compromising quality or brand standards.
You’ll work in a fast-paced environment, managing multiple projects and collaborating with strategists, designers, marketers, product teams, and other partners. Strong communication skills and comfort with cross-team collaboration are essential.
What You’ll Do
• Write lifecycle marketing copy across email, customer relationship management platforms, landing pages, onboarding flows, nurture campaigns, product education, re-engagement programs and other digital touchpoints.
• Develop subject lines, headlines, body copy, calls to action and journey-based messaging.
• Translate marketing briefs and audience insights into clear, actionable communications.
• Write for different customer segments, lifecycle stages and business objectives.
• Create copy variations for testing, personalisation and optimisation.
• Use AI writing tools responsibly to accelerate drafting, testing and workflow efficiency.
• Ensure copy is concise, clear, accessible and easy for customers to understand.
• Collaborate with designers, strategists, marketing teams, product partners and other stakeholders.
• Partner with designers to ensure copy and visual design work together effectively.
• Present ideas and recommendations clearly to internal teams and stakeholders.
• Contribute to a culture that values creativity, learning and continuous improvement.
Skills/Background Needed
• Experience writing marketing copy, email copy, customer engagement copy or digital marketing copy.
• A portfolio demonstrating strong, clear and customer-focused writing.
• Experience using AI writing tools as part of your writing process.
• Ability to manage multiple projects and deadlines independently.
• Experience working with creative, marketing or cross-functional teams.
• Excellent communication skills with the ability to present ideas clearly.
• Strong organisational and problem-solving skills.
Preferred Qualifications
• Experience in lifecycle marketing, email marketing or customer engagement marketing.
• Understanding of email marketing best practices, customer journey mapping, segmentation and personalisation.
• Experience writing for regulated industries or compliance-sensitive environments.
• Understanding of customer engagement metrics such as open rates, click-through rates and conversion rates.
• Experience creating copy variations for testing and optimisation.
• Strong understanding of brand voice, accessibility and user experience writing principles.
• Resourcefulness and results-oriented mindset.
Rate: Competitive entry-level pay, details shared upon application.
Contract Length: Permanent
Location: Work from home
Travel Requirements: This role does not require regular travel.
We’re an equal opportunity employer and welcome applications from people of all backgrounds and experiences.
Ready to get started? Submit your application below.