We are looking for a Social Media Specialist to join our growing team. This is an on-site position based at our workplace.
Role Summary
The Social Media Specialist is responsible for developing, creating, and executing engaging social media content and paid advertising campaigns that build brand awareness and connect with audiences across platforms. This role brings a creative, authentic voice to our online presence while using data-driven paid social strategies to grow reach and engagement. You’ll combine a fun, engaging personality with hands-on expertise in paid social advertising to help tell our story to current and future employees, customers, and the broader community.
Key Responsibilities
Develop, create, and publish engaging content across social media platforms including LinkedIn, Instagram, Facebook, X, TikTok, and YouTube
Plan, launch, and manage paid social advertising campaigns to support brand awareness and recruiting goals
Shoot and edit photo and video content, including short-form video for social channels using camera equipment, and coordinate photography and videography support at company events and employee spotlights
Manage paid social media budgets and optimize campaigns based on performance data and audience targeting
Maintain and grow a consistent, on-brand voice and visual identity across all social channels
Monitor social channels daily and engage with followers, candidates, and community members in a timely and authentic manner
Partner with Marketing, Communications, and Talent Acquisition teams to align social content with recruiting campaigns and company news
Track and report on social media and paid advertising performance metrics, translating data into actionable recommendations
Stay current on platform algorithm changes, paid advertising tools, and emerging social media trends
Monitor and help manage online reputation, including responding to comments and escalating issues as needed
Support other marketing initiatives as needed beyond core social media responsibilities
Manage multiple tasks and deadlines effectively while maintaining punctual and regular attendance
Skills/background needed
Hands-on experience planning, launching, and optimizing paid social advertising campaigns
Strong portfolio of organic and paid social content showcasing creativity and brand voice
Proficiency with social media management and scheduling tools
Working knowledge of analytics tools including native platform insights
Excellent writing, editing, and visual storytelling skills
Proficiency with a DSLR or mirrorless camera and video editing software
A fun, authentic, and engaging personality with creativity
Comfortable working in a fast-paced environment with shifting priorities and tight deadlines
Ability to work individually and collaboratively with cross-functional teams
Effective verbal and written communication skills in English
High school diploma or equivalent required
Rate
Competitive entry-level pay, details shared upon application.
Contract length
Permanent, full-time position with flexibility to support content timing and occasional evening or weekend events.
Location
Local, on-site position available.
What we offer
Medical, dental, and vision insurance with employer contribution
Disability insurance and life insurance
Health savings account with employer contribution and flexible spending account options
401(k) with employer matching
Paid time off and paid holidays
Education reimbursement program
Supportive team environment with opportunities for growth
Equal Opportunity
We are an equal opportunity employer and do not discriminate on the basis of race, color, religion, sex, national origin, sexual orientation, marital or familial status, physical or mental disability, genetic information, age, or any other legally protected status.
Ready to get started? Submit your application below.