We’re building technology that helps educational institutions understand and support their students through real-time engagement and data-driven insights. We partner with hundreds of colleges and universities, and we’re in a phase of rapid growth and expansion.
You’ll join a collaborative, mission-driven team that values ownership, moves quickly, and cares deeply about building products that make a measurable difference for students.
The Opportunity
We’re looking for a Product Marketing Specialist to help shape how the market understands and adopts our products. In this role, you’ll own product positioning, develop go-to-market strategies, and create compelling narratives that drive awareness and growth. You’ll work closely with Product, Sales, and Growth teams to translate market insights into actionable strategy.
What You’ll Do
• Define positioning and messaging for product lines
• Lead planning for new feature and product launches, working with Product and Growth teams
• Conduct competitive research and share insights with the wider team
• Represent marketing in product conversations, bringing market perspective to roadmap decisions
• Develop integrated campaigns across channels to drive awareness and adoption
• Create content such as blog posts, case studies, and presentations that shape market perception
• Work with Sales and Customer Success teams to understand what resonates with customers
• Develop frameworks and materials that help Sales and Customer Success teams communicate our value clearly
Skills/Background Needed
• 4–7+ years of B2B product marketing experience, preferably at a growth-stage technology company
• Proven track record of owning full go-to-market motions from positioning through launch and growth
• Strong communicator and writer who can translate complex product features into clear, compelling messages for customers
• Natural cross-functional partner who understands how sales-focused organizations operate
• Comfortable using AI tools to work more efficiently and think systematically about scaling processes
• Nice to have: experience in educational technology or higher education marketing
Why Join
• Make a real impact in higher education by helping colleges and universities better support their students
• Join a kind, collaborative, values-driven team that prioritizes trust, transparency, and respect
• Work for a fast-scaling technology company recognized for innovation and growth
• Enjoy fully remote work with flexibility
• Receive competitive benefits including unlimited paid time off, paid parental leave, competitive compensation, hardware provided, 401k matching, and strong health and wellness benefits
Rate: Competitive entry-level pay, details shared upon application.
Contract length: Full-time, permanent
Location: Open to applicants worldwide
We provide equal employment opportunities to all employees and applicants without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity, gender expression, veteran status, or any other protected characteristic under applicable law. We are committed to building a diverse and inclusive workforce.
Ready to get started? Submit your application below.